CoolChaser Blog

Monster Drinks: Allow your passionate users to love you!

Posted on: November 14, 2007

We are saddened to have received a legal notice from Continental Enterprises acting on behalf of Hansen Beverage, the company that produces Monster brand energy drinks.

Basically, they are requiring that we remove all Monster backgrounds that CoolChaser users have submitted on our site.

Frankly, we are quite perplexed by their actions – why would a company want to piss off some 4,000 of, in their own words, Hansen’s most passionate and devoted enthusiasts? We have tried to come up with creative alternatives and suggested that we offer CoolChaser users the opportunity to replace their backgrounds with “official” ones created by Hansen, but they declined.

So, I’m sorry to say we have to comply to Continental and Hansen’s demands. For each of the 4,000 odd users who are affected, we will be individually sending you an email notifying of this incident. You can of course change your layout by simply visiting our layout editor:

http://coolchaser.com/layout/create

If you have further questions or would like to contact Hansen, please write to legaldept@ce-ip.com.

Thank you for using CoolChaser!

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12 Responses to "Monster Drinks: Allow your passionate users to love you!"

Hey, why remove it. Some actualy are supporting it. So why delet it.I dont know. I drink monster every time i can.

I just don’t understand why they don’t want FREE advertisement… seems silly and a waste of what the internet is best known for!

They need help. Don’t they know that Advertisement sells? I guess not. We will just have to start buying other energy drinks then.

Thats a stupid move on their part. They piss off the users that have to change their profile and they throw away free advertising to boot. 4,000 profiles with their product prominently displayed – viewed by many thousands of other people….. seems like a pretty retarded marketing strategy to me.

there so full of kaka..hahahaha…i still have mine up and its allllllllllll good.

fuckk you monster you guys are full of bullshitt

i think thats stupid!!!!!!!! i mean its like they get free advertising when peeps put those pics on their profiles!!!!!!!!!!!!!!!!!

Why do they have to do that?? I drink Monster every time i get the chance, guess i’ll switch to No Fear

Well i guess since they don’t want there fans to say to everyone that looks at there profile that they love monster, i’ll start drinking No Fear instead.

I love drinkin monsters but now that they are doin this i guess im gonna switch over to sobe. atleast they give a crap about their fans.

Some may accuse me of writing this Halloween song after drinking a Monster, or perhaps a Jim Beam:

Halloween with Jim Beam
Dr BLT
words and music by Dr BLT copyright 2009
http://www.drblt.net/music/HalloWDemom/mp3

Very good write-up. I definitely appreciate this website.
Keep writing!

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